Continuous improvement specialists are challenged to solve problems for their organizations or clients. They have acquired a wide array of tools, methods, and techniques for that purpose. If ...
When you have to talk to someone you don't know about a job, it matters what you say at the start. Copywriter and marketer Johnson Kee shares his secret for cold calls: making the company think about ...
When crafting persuasive messages, we’re often instructed to clearly state the problem we are addressing. But there are problems with the communication of problem statements. Problems are often ...
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