Many marketers think they’ve got ad fraud solved, not only because the Association of National Advertisers keeps telling them ad fraud is low (e.g. TAG press releases repeatedly claim IVT (invalid ...

Forbes contributors publish independent expert analyses and insights. I research ad fraud and digital marketing. This article is more than 4 years old. Marketers, ponder this for a second. You just ...

Artificial intelligence (AI), like any technology, can be misused. Malicious actors intent on committing fraud can use AI to create more realistic deceptions at a much faster clip. How has the threat ...

AI transforms digital wallets from transaction processors into intelligent systems. Instead of enforcing fixed rules, machine learning models evaluate context like user behavior, device ...

How can artificial intelligence help detect fraud? Artificial Intelligence can play a crucial role in fraud management by detecting and preventing fraudulent activities. The global average rate of ...

Most organisations focus first on detecting document fraud: building teams and tools to identify suspicious files once they have entered operational workflows. Detection has an obvious role, but it is ...

In today’s digital world, fraud has become more complex, which means we need smarter ways to detect and prevent it. Generative AI helps with this by looking at large amounts of data in real-time, ...

Over 59 million Americans said they lost money as a result of phone scams in approximately the past 12 months, with an average reported loss of $502, according to the Truecaller Insights US Spam & ...

With AI technology, payment fraud and fraud prevention have become more complex and sophisticated. Both financial data owners and businesses that accept illegal payments are directly affected by ...

While insurance companies are increasingly concerned about emerging fraud challenges in the digital space, an industry expert suggests they focus more on the basics for now. “We have not found that ...