is a senior editor and founding member of The Verge who covers gadgets, games, and toys. He spent 15 years editing the likes of CNET, Gizmodo, and Engadget. Optimus Prime is officially a Lego set — ...

When the Lego Optimus Prime was announced, everyone was talking. It's a Lego building set which actually transforms, much like the vast majority of Transformers. But when this set releases on June 1, ...

Like so many companies before it, Hasbro finally realized that while it’s easy enough to imitate the elements of LEGO, nobody does brick-built toys better. Back when the company tried its own Kre-O, ...