If you wanted to know why your photo of a pizza didn't break Instagram last month, the company may have some more insight for you. In a blog post, Adam Mosseri, the CEO of Instagram, has laid out more ...

Field-level analysis examines how ranking algorithms shape consumer trust, visibility, and competition in local service ...

A purported leak of 2,500 pages of internal documentation from Google sheds light on how Search, the most powerful arbiter of the internet, operates. A purported leak of 2,500 pages of internal ...

It should be clear to everyone that the Google documentation leak and the public documents from antitrust hearings do not really tell us exactly how the rankings work. The structure of organic search ...

PageRank is a foundational algorithm that has significantly influenced the way search engines rank webpages by assessing both the quantity and quality of inbound links. The technique, originally ...

Google has updated its search ranking algorithm to "more strongly affect the sites that host explicit videos but don't allow Googlebot to fetch those video files" which may lead to a "significant drop ...

Google uses multiple ranking systems, not one algorithm. Google now views updates as ongoing, not one-time changes. Google's increased transparency doesn't indicate more frequent changes. Google's ...

Google quietly updated its documented Google ranking systems page and completely removed several page experience-related ranking systems from the page. What Google removed. The page experience system, ...

On April 21, Google implemented an important change in its search ranking algorithm that penalizes websites not optimized for mobile. In a nutshell, websites that are not mobile-friendly – or those ...

A Field-Level Analysis of Visibility, Consumer Trust, and Algorithm-Driven Competition Over the past decade, ranking algorithms have become one of the most influential forces shaping local service ...