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Phoebe Gates is co-leading Phia, an AI shopping assistant pitched as a smarter way to browse and buy online, as the startup raises fresh funding.

MyFitnessPal acquires Cal AI, a photo-based calorie app built by two 19-year-olds that hit 15M downloads and $30 million in revenue in under two years.

For a long time, B2B commerce worked under a simple assumption: Humans browse. They read product pages, skim spec sheets, and tolerate vague language because they know how to ask follow-up questions.